Yamaha Annual Report 2023

[pjd]

Doing my annual deep dive into Yamaha's numbers. Here's two high-level tables from the Yamaha 2023 Annual Report.

Yamaha revenue by region (FY2023, Billions of Yen)

    Japan             108.6B   24.1%
    North America     114.2B   25.3%
    Europe             82.8B   18.3%
    China              62.5B   13.8%
    Other regions      83.3B   18.5%
                      ------
    Total             451.4B

Yamaha global market share (FY2023)

    Business (Category)        Share*  Revenue
    -------------------------  -----   -----------------
    All Musical Instruments     25%
    Pianos                      33%    60.6 billion Yen
    Digital Music Instruments          103.0 billion Yen
        Digital Pianos          47%
        Portable Keyboards      45%
    Wind, String, Percussion           62.3 billion Yen
        Wind Instruments        31%
        Drums                   11%
    Guitars                     10%    37.9 billion Yen

    * Fiscal 2023, monetary value basis, based on surveys by Yamaha


Yamaha Japan derives a fair amount of its revenue from its indigenous music schools. So, the distribution of musical instrument and audio equipment sales (by value) is a few percent higher for Europe, NA, China and other regions and lower for Japan.

-- pj

[ton37]

Thnx. PJD, whereas 103 billion Yen (for Digital Music Instruments) is about >6 billion USD/EUR (including mine)